Writer’s Block

It’s the first tee and the honor is yours. You take your driver, step onto the tee box and push your red tee into the turf, balancing your ball in the cup with a single motion. You look good, feel...

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Power to the Pin

Okay. Okay. Here we go. My first Symmetri blog. Under constant pressure from our Social Media Management Team, I have finally succumbed.

I think they expect me to write about some hot design topic or...

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I'm a Developer, But You Can Call Me Marketer, Problem Solver, Wizard

I’m a level 10 human wizard.

I know what you’re thinking. You’re thinking, “What?  Based on recent game patches, clearly the best class to use is a dwarf bard.”

Well, in that case, you’re wrong...

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Q&A with Winston Tsao, Technology Manager: On His Passion for Computers & Why He’ll Never Again Wear Anything Metal

When did you know you wanted to work with computers?

I always knew, since I was 15 – I woke up one day and thought, “this is it, this is what I want to do in one form or another.” I started working on...

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Digital Reflection

In October I attended a 3-day Hyper Island Master Class (#himc) in New York City. It’s pretty much a boot camp to help marketers like me, who didn’t grow up on a computer, help catch up to the world...

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Why the Wisest Marketers Should Follow the Michelin Star

I’ve normally associated the name Michelin with tires. But when I heard that the French brand’s more tasteful side of business (pun intended) released its 2013 Chicago Guide last month, Michelin had...

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Q&A with Account Exec Jenna Fletcher: On How Marketing is Shifting & Her Singing Career

I’m accustomed to receiving “marching orders” from account managers – but that’s only my perspective. What else do account managers do day-to-day?

As with anything, every day is different for an...

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The Stereotypical 20-Something Worker

I recently read an interesting Forbes article titled “The 10 Most Important Lessons for 20-Something Workers.” The article opens with, in my opinion, a rather misleading statement from Meg Jay, Ph.D...

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Q&A with Nick Westendorf: On a Coder's Day & the Zombie Apocalypse

Below is the latest installment of “Getting to Know You, Symmetri,” starring our very own Nick Westendorf.

Give us a little background on yourself! What brought you here to Symmetri, and what...

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Why You Need Mobile-Optimized Website Content (and Not Just Because Google Says So)

Google recently teamed with Sterling Research and SmithGeiger to survey nearly 1,100 U.S. adults about website user experience on smartphones. While their focus was more on general consumer use of...

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