Let’s interact.

312.222.2500 Symmetri Marketing Group, LLC625 North Michigan, Suite 2100
Chicago, Illinois 60611  

X
×

8 Grammar "Mistakes" That Are Actually Correct

No matter how much time, effort and talent have gone in to creating a perfectly captivating layout, every designer has heard, “Make the logo bigger.” Likewise, every copywriter has been scolded...

Read More »

Selling Not Telling: How to Stand Out in Search

In a crowded internet of well over a billion websites, and increasingly intelligent search algorithms, the path to the coveted first page of Google is a difficult one. However, with 90% of B2B...

Read More »

10 Tips for Finding Success on Instagram in 2022

If you’re already using Instagram as part of your B2B arsenal, you’ve probably heard talk of the almighty “algorithm” that dictates which content is shown to whom, when, and how often. You’ve also...

Read More »
Stethoscope

The path forward for healthcare marketing: Be fast. Be human. Be together.

We thank all who have gone to work every day to provide our food, to ensure our safety, to deliver our mail and especially to care for the sick. So many have shown bravery, commitment and heroism...

Read More »
Image of Route 66

Symmetri brings midwestern-style, B2B marketing & technology to west coast!

At Symmetri, we started with a very simple but important commitment—to stay focused on helping B2B companies drive demand and build their brand. That was more than 15 years ago, and we have grown...

Read More »
Pinterest

B2B Brands Win With Pinterest Ads

On the surface, Pinterest is often seen as a tool for finding buffalo cauliflower recipes, halo engagement rings and inspirational quotes. However, this is a limiting assumption by both consumers...

Read More »
Typing on computer

Embrace a clean email list: Enhance email marketing

Email marketing remains one of the most substantial drivers of ROI and plays a vital role in any marketing strategy. According to an Adobe study, email is a complementary activity for many daily...

Read More »
Trees in forest

Ready to go to work for the environment: Reflecting on Cleantech Forum

I just returned from the 17th annual Cleantech Forum San Francisco. It’s a yearly gathering of the global cleantech community, consisting of corporate executives, cleantech startups, investors and...

Read More »
light bulb

Creating brand experiences for cleantech companies

At the recent Cleantech Forum San Francisco, I had the opportunity to speak to cleantech startups about the importance of their brand in driving growth for their business. The opening session of...

Read More »

Full "Stream” Ahead: Improve Your Paid Search Campaigns

Recently, I trekked over to the Google office in Chicago for Wordstream Live, a free all-day event filled with presentations about paid search and social media. I enjoyed my day at the event not...

Read More »

Pages