Adam Hulett
Associate Design Director
Geraldo Ramos
Sr. Drupal Developer
Andrew Moroney
Senior Account Executive
Casey Lewis
Sr. Director of Technology Delivery
Krista Rowe
Account Director
Mike Speck
Creative Director
Beth Lube
Account Supervisor
Jonas White
UX Designer
Kristen Beyer
Project Manager
Kristen is on the road to managing some of Symmetri’s most exciting projects, as well as fully meeting her client’s expectations. But getting here took a side trip to London, where she studied abroad for two years to complete her master’s degree. Now she lives with her cat, Mr.Ollie, and leaves the adventures to building webpages, exploring downtown Northville and taking in a hot yoga class.
Cassidy Lacy
Content Manager
Mark Masseur
Principal, Executive Creative Director
Mark is a designer’s designer. His big-picture concepting and attention to every detail of execution influences virtually everything we create – whether or not he personally touched it. That’s because he’s also a mentor’s mentor. Count on Mark to ask the tough questions that get you thinking deeply about the project’s true aspirations. And your own. If your art and copy can work harder to uncover needs, deliver answers and inspire action, Mark will help you find the way.
Kristen Paladino
VP/Client Service
Kristen enjoys kickboxing, and that’s certainly consistent with her working style. She rolls with the punches and comes back even stronger. After managing major B2C accounts including Discover, Comcast, Charter, Cox Communications and Time Warner, Kristen joined our team and showed us how to grapple the toughest B2B projects into submission. But she also has a softer side. In fact, if you really want soft, try her family’s famous cannoli – but be ready to work off the calories afterwards. Care to join Kristen in the ring?
Carl Triemstra
President
Everyone who joins Symmetri discovers on day one that Carl is a passionate guy. You can’t miss his drive, whether he’s cheering on the Michigan Wolverines or his own Symmetri team. Showing photos of his grandchildren or showing a new branding plan to a client. Singing in his choral group or singing out in the office halls, “Make it happen! Move the mouse!” Whatever the pursuit, the important thing is to go all in, all the way. Carl’s passion is infectious, and we’ve all caught it. That’s why we love delivering our best under his remarkable leadership.
Christina Feuerstein
Senior Project Manager
Anna Dumitru
Director of Finance + Operations
Joaquin Valdez
Senior Account Executive
Nina Whalen
Associate Director, Digital Marketing
Megan Flynn
Account Supervisor
In account management, it's hard to find two days that are alike, but Megan often starts out her commute with a Starbucks iced coffee and a good book. After growing up in Arizona, she booked a one-way ticket to the Windy City to start a career in marketing and advertising. Collaborating with coworkers and clients is the favorite part of her job, and when she's not working you can find her enjoying Chicago's dining, music, or outdoor activities.
Mattie Draftz
Paid Media Manager
Shane Sevo
Sales Engineer
Clair Loewy
Director of Digital Experience
Clair learned early on that in order to create user-centered experiences she needed to know the users she was centering the experience around. This lead to a passion for creating personas. Relying on 10+ years in UX and creative product design, as well as hundreds of hours spent interviewing users of all types, Clair has created and honed her own approach to building behavior and goal-focused personas that help businesses reach their most valuable audience, and their most important objective. She's practiced this skill over the last decade at both big and small agencies, from Leo Burnett to Punchkick interactive in Chicago.
Ryan Mannion
EVP/Brand Strategy & Growth
As one of Symmetri’s founders, Ryan has done it all. Brand development. Business strategy. Beer procurement. He has a natural curiosity to understand how the world works, how people think and why they make certain decisions. And he will dig and dig until he finds the insights that lead to clear direction to guide our client's businesses and brands. Through it all, he’s developed ideas to make a difference. Ask him, and you’ll hear, “Make it real!” “Get to know people!” “Be helpful!” “Stand for something!” But you don’t really have to ask – just watch him work and see for yourself.
Phill Tran
Team Lead of Development
Jared Keonigshofer
Senior Art Director
Ted Pereda
Associate Creative Director
With a strong background in healthcare brand development, Ted knows how to deliver campaigns that combine the truth of technology with the beauty of art. A master at his craft, he uses the design elements of space and color to create thought-provoking solutions for every client. When he’s not in front of the computer, you’ll find him behind the camera of his own photography business. And while Ted’s passion is sports and portrait photography, he also always looks forward to and cherishes yearly visits from his parents currently retired and living in the Philippines.
Tom Smart
Associate Creative Director
Tom fell in love with the written word around the same time he started wrecking things to see how they work. Fortunately, he now limits himself to taking words apart – then throwing out the ones that aren’t working and putting the rest back together better than before. But he never lost his fascination for structure, tools and technology. That’s why he sees B2B marketing as a perfect fit. He gets to explore what engineers and other brilliant people do – then put words to work to help them do it better. All without breaking anything.