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CLIENT
Specialty1 Partners
DISCIPLINE
WEBSITE DESIGN + DEVELOPMENT
INDUSTRY
Healthcare
SERVICES
- User Experience Design
- User Interface Design
- Web Development
- VISIT LIVE SITE
Client Story
Design
User interviews and a streamlined UX audit provided the foundational insights needed to map customer journeys and craft data-informed wireframes. In collaboration with Specialty1 Partners’ in-house team and an external vendor, we evolved and extended the branding system to include interactive UI elements for the web. This branding system was extended across the web interface to create a striking new visual design.
Technology
WordPress serves as the specialty1partners.com backend, managing content, while Next.js fetches data through the WordPress REST API to create a fast and responsive user interface. By decoupling the frontend from the backend, this architecture offers significantly greater performance, flexibility and scalability.
