Discern fact from fiction in the world of SEO.

3 Common SEO Myths Debunked

If search engine optimization isn’t your full-time job, it can be maddening to keep up with the constant changes of Google’s search algorithms. What’s more, if you ask five SEO’s for their opinion on...

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5 Ways Paid Social Has Improved the Social Media Landscape

In November, I traveled to Chicago's West Loop neighborhood to attend Social Media Week. For four days, some of the brightest minds in the industry shared their tips and tricks to being a successful...

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4 Ways to Create Successful Facebook Video Content

In November, I traveled to Chicago's West Loop neighborhood to attend Social Media Week. For four days, some of the brightest minds in the industry shared their tips and tricks to being a successful...

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Need a New Instagram Business Profile? Here’s How to Get Started

Everywhere you look, Instagram is gaining popularity, with more than 500 million active users posting over 95 million pictures and videos each day. Its rapidly-growing and engaged user base makes the...

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3 Advanced Google Analytics Tips for B2B

Having used Google Analytics for 4+ years, from E-commence to lead generation sites, I feel pretty comfortable in their functionality and reporting. At least as comfortable as everyone can feel. Then...

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Five Design Trends Built for UX

Today it seems a new trend in user experience design (UX) pops up each month, changing user’s expectations with each new feature. With all this change, it is important to separate trends rooted in...

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My Fling with Alexa: A Conversation about, and with, Amazon Echo

As society slowly grows, a recurring theme in the technology field has been to make our lives easier. If there is a task that can be automated, it should, giving people the time to spend their energy...

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Facebook algorithm update

Top 5 Little-Known Facebook Features and Algorithm Updates You Need to Know

Facebook changes its algorithm and user interface more often than Taylor Swift changes boyfriends. As a marketer, it’s important to stay current with these changes and learn how algorithm updates can...

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Tell The Truth

Want to sell your product? Tell the truth about it.

By that, I don’t just mean adhering to legal standards of truth in advertising. The legal truth is a small subset of the whole truth. It’s not...

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Increase Website Traffic by…Networking?

Not too long ago, when I was bright-eyed and bushy-tailed right out of graduate school, I was ready to take on the world with my newfound marketing knowledge. “I’m so hirable! I’ll just go and fling...

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